What State Regulators See When They Look at Your Marketing
With the recent shift in the presidential administration and the changes occurring at the CFPB, there is a growing narrative in the industry that...
With the recent shift in the presidential administration and the changes occurring at the CFPB, there is a growing narrative in the industry that...
As the holiday season approaches, mortgage marketers have a golden opportunity to connect with consumers in a warm, timely way. But that festive...
If you work in mortgage marketing, the blue “Boost post” button on Facebook can feel like an easy win: a few clicks and your post reaches more...
Introduction: A Pivotal Shift in Fair Lending Oversight
When social feeds are as crowded as today’s mortgage market, it is tempting for loan officers to fire off a quick Instagram reply or direct message a...
Affiliated business arrangements, or ABAs, have become a staple strategy for many lenders, real‑estate brokers, builders, and title agencies that...
Mortgage businesses frequently organize events – from first-time homebuyer seminars to open houses, happy hours to charity events – to create and...
Social media videos such as Instagram Stories – whether live broadcasts or 24-hour ‘temporary’ clips – offer lenders a dynamic way to connect with...
On Friday, September 30th, mortgage professionals from far and wide gathered in front of their various devices, caffeinated beverage in hand, for our...